Top 10 Awkward Moments At My Bookstore Signing

Yesterday was a fantastic day, meeting & greeting loyal and new readers of Strangely, Incredibly Good & Remarkably Great.

However, if you think being an author is all glam and perks like sipping free lattes while you sign your books, I have proof of the exact opposite right here in my Top 10 Awkward Moments At My Bookstore Signing List:

10 Heard in one of the busiest bookstores in North America (Chapters Indigo Pointe Claire Quebec)
Me: Are you here for a particular book or could I interest you in mine?

Several customers: Nope. I’m not much of a reader.

9 There were gorgeous, soft, faux fur mittens being sold behind me. People were trying them on all day behind me, and even asking me what I thought. Authors, beware: you’ll spend three years sweating over creating your book series, and end up selling mittens at a high-traffic bookstore.

8 “OMG! It’s Heather Grace Stewart!” My friend screamed this every time she re-entered the store, which she did several times, and ran up to me, arms waving madly in the air. People stopped and stared. I do think it sold a few books, though.

7 My table was decorated in a read-your-book-in-the-bath theme. To the kid who ate my soap: You owe me $2.50.

6 To the guy who took my photo-business-card and then told his buddy, right in front of me, “I’m going to *use* this later tonight.” Ew. Just, ew. I told you to “Just go,” and pointed you to the door, but I wish I’d thrown hardcover books at you. Or my latte down your pants.

5 Facebook Mentions has an option to try Live Video. Facebook, you should call it Can’t Get A Complete Sentence Out Video Because The Connection Is Too Weak. Neat that 2,000 people liked me saying next to nothing while riding an escalator.

4 No, I don’t know where the washrooms are! Well, I do, but I’m sick of telling people because I DON’T WORK HERE!

3 Heard while a line-up formed late afternoon for me to sign box-sets:

Lady at back of line: Is she famous?

Other lady in line: She’s locally famous.

Me: Huh. So now I’m locally famous. Like cheese. Or a small deli. I’m right up there with cheese and smoked meat.

2 I sold out! I sold out! 33 books in three hours! I sold out!

Except, someone who assured me they wanted a signed box set left it unsigned, in Starbucks. Okay, I *almost* sold out.

1 Two female fans licked my face for a photo opp with me.

Yes. Licked. My. Face. Okay, they happen to be wonderful friends as well as fans, so maybe it wasn’t as creepy as it sounds.

Just plain weird.

If this is what being “locally famous” is going to bring, I’m not sure I’m up for it…but I do love cheese. Mmm, cheese.

Heather 🙂

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The Top 7,000 is Fine with Me!

So, I changed my (crazy!) expectations, and it's been working.After working tirelessly for over a year now to get…

Posted by Heather Grace Stewart, Canadian Author on Thursday, November 5, 2015

Readers Are Staying Up Late & Waking Up Early…

Discover the romantic comedies readers can't put down.#Strangelyincrediblygood #58 Humorous Fiction (Kobo) #Remarkablygreat #1 in Time Travel Romance (Kindle UK)http://author.to/hgstewart

Posted by Heather Grace Stewart, Canadian Author on Tuesday, October 20, 2015

Marketing: Not My Favourite Thing.

Ugh. Marketing. Just the word sends me running to the fridge for comfort food.

We authors are not built for marketing our books. We need to learn the business, and it’s not an easy one.

I do like interacting with readers online, and I especially love meeting them in person at readings and book signings. But figuring out how to stand out in a sea of millions of other hybrid (traditionally & self published) authors? Yikes. It gives me a migraine.

Yet, I try to spend at least an hour every working day marketing my work. I write every morning, then make business calls and compose or answer emails, and then I take at least one action towards marketing my latest two books. My earlier works? They take a back seat. I can’t do it all. I hope they’ll be discovered when I share a link to all my work online.

One tool that has helped me immensely in marketing my work online and creating printable posters for readings is CANVA.COM It’s so user friendly, and it’s fun! In the last few months, I have made a lot of promotional posts for Facebook, Twitter and even made my most recent book covers with it. It’s free to use your own photos and template. You pay a small amount ($1 each item) if you want to buy the rights to use certain photos and/or designs.

Made this in Canva today:

Remarkably Great by Heather Grace Stewart-3

Yes, writers write, but we also need to learn to market what we produce, and not just for launch day. We need to speak up and help new readers discover our work. If we don’t (and we don’t happen to have a wealthy publicist who takes us out for a sushi lunch every week- yeah I’m not dreaming at all! ), who will?

Heather

This Is Remarkably Great!

It’s Remarkably Great release day! Thanks to all my new and longtime readers. Here’s a vid of me doing a brief reading from RG, taken today in our backyard.

You can get the new book here. Reviews and shares on your social media and by word of mouth are much appreciated!

Heather 🙂